Carolyn Browne Tamler

has helped hundreds of businesses and organizations with her thoughtful facilitation and research services. She also writes colorful and compelling articles about new business initiatives! Would this help you? Call Carolyn today!

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    6-5-14 The Langley Merchants Survey – What are some of the other major reasons given for choosing to shop at a particular business?

    As I mentioned in the previous Blog, “Just saw it walking by” was the reason marked by the largest number of respondents (47%).

    The next two most repeated responses to the question were: returning customer (37%) and learned from a friend or relative (18% word-of-mouth).

    These second and third most common choices are basically responses to good customer service.  If you like a business, you’ll come back again, and you’ll tell others about your positive experience.

    Excellent customer service begins very simply with eye contact, a smile and a friendly “Hello.”  Once someone feels welcome, they want to stay and look around.  Most people appreciate this basic process of feeling welcomed.

    Note: You may obtain a copy of this report by contacting Marc Esterly at the Langley Chamber of Commerce.

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    « 6-12-14 The Langley Merchants Survey – The biggest take-away from this survey | Main | 5-29-14 The Langley Merchants Survey – What is the biggest reason someone chooses to shop at a particular business? »