Carolyn Browne Tamler

has helped hundreds of businesses and organizations with her thoughtful facilitation and research services. She also writes colorful and compelling articles about new business initiatives! Would this help you? Call Carolyn today!

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Thursday
Mar152012

3-15-12, The basis for a good story

 

One of the articles I wrote for the Whidbey Island Life Examiner, about John Auburn and his business, J.W. Desserts was picked up by our local newspaper, the South Whidbey Record, and a shortened version was published on March 14, 2012.

I think this story is a good example of going beyond a simple description of a successful business (J.W. Desserts of Clinton) and providing an expanded story about John Auburn's contribution to his local community and to other business owners seeking support.

Simply describing a business does not necessarily make interesting reading, but a deeper description of the human interest element makes it easier for the reader to identify with the story.

 

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