8-3-17 On Whidbey Island, Word-of-Mouth is the Most Effective Advertising
If the source of most of your business is coming from the Whidbey community, providing good, friendly customer service is likely to grow your business better than any paid advertising.
That’s why it is so important to do what you can to be sure that every customer, and potential customer, feels they have are noticed and have their questions and concerns addressed.
I remember reading that if someone has a good experience they will tell a few friends; if they have a bad experience, they will tell everyone they cross paths with for days after that experience.
The best form of promotion for your business is to be sure each customer will be singing your praises. Those songs will bring more people to you. Maybe even people from off-island.
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