11-30-17 What is really important if you are a business owner?

When many people hear about someone creating a business, they probably think that making money is the primary goal motivating a business owner.

Obviously, if you own a business you have to make enough money to make it worthwhile to stay in business.

But, as I have written these business stories for the last five years, I have noticed that what seems to motivate business owners even more than money, especially in a community like Whidbey, are feelings of satisfaction, passion and love for what they are doing.

I often hear how much work is involved running a business. There is no question that having a business usually requires more work than a 9 to 5 job (do those still exist anymore???). But what I hear most from the business people who have been the subjects of my stories is how much pleasure they get from what they are doing.