5-1-14 Will someone notice your business if they’re just walking by?

We are just beginning to do data entry for completed Langley Merchants Survey questionnaires.

As I was inputting responses yesterday, I noticed how often someone visiting Langley – whether a local person or from off-Island – marked “Just saw it walking by” in response to how they learned about a particular business.

As I thought about it, I realized that what these visitors are saying is that something about the front of the business, or the window display, or sandwich boards outside drew them inside. 

Having an appealing entrance and window displays that attract attention can play a significant role in bringing new people to your business.

If you found something that helps draw new people to come into your store, I’ll appreciate hearing from you.